Pop Modular Display

Company: Betty Crocker

Packaging Design Challenge

Betty Crocker reached out to BoldtSmith packaging to design a modular POP display system that would be utilized for over 1,000 product SKUs.

Requirements

Ensure multiple SKUs will fit
Optimize for sturdiness without raising material costs

BoldtSmith Actions

Find dimensions that work for varying products
Consolidate the physical sizes of the products into the POP display form
Ensure the POP displays are sturdy and not overusing material

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Consolidated Display Systems

3 different base sizes
Pegs & hooks for different packaging types
Works for 1,000+ different SKUs

Design SamplesSee the gallery!

Short Product Tray Peggable Product Tray Large Product Tray

Industries Served

Military

BoldtSmith packaging engineers design, implement and audit military packaging following stringent testing standards with documented precision.

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MFG Assembly Lines

In a world of high-speed manufacturing and assembly lines, packaging must be designed to match the line's efficiency.

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Food & Beverage

Whether the customer is a brand on the store shelf or private labeling a product at a co-packer, we have experience in executing solutions at all levels within the food & beverage world.

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E-Commerce

Our Amazon A-pass certified consultants utilize modern technology in data recording devices, allowing us to create a testing protocol that is custom to our customers' specific supply chain.

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Industrial

Reducing product damage, freight and material costs are common goals we are tasked with when optimizing industrial packaging projects.

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Furniture

BoldtSmith Packaging works with assembled and knock-down furniture companies creating optimized packaging designs to drive down damage and packaging costs.

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