Graphic Design for New Product Launch

Company: Johnsonville

Packaging Design Challenge

Johnsonville Sausage teamed up with BoldtSmith Creative Director Ray Andrew on an exciting new product launch, the Johnsonville Sausage Strips.

Requirements

Capture the eye in a competitive grocery store setting
Maintain consistency with brand identity

BoldtSmith Actions

Over two hundred retail package designs were created, reviewed, researched, and evaluated for the best consumer response. Using proprietary methods helped ensure the most successful results upon launch. Due to client confidentiality, we are limited in what we can share about specific data and the processes used to select the final designs.

The Johnsonville Innovation Team led by Erik Falck is top-notch and we are glad to be a part of this new launch!

Brand Development

Over 200Retail package designs created
Reviewed, researched & evaluatedFor best customer response

Design SamplesSee the gallery!

Learn more about Johnsonville’s new Sausage Strips product line at their website.

Package Design Solutions

The reception of a new product is influenced by the colors, typography, photography or illustration and materials used in its packaging. BoldtSmith designers can both develop new customized packaging solutions and breathe new life into existing design styles.

Meeting with a retailer for a product line review? BoldtSmith Packaging can quickly create graphics and printed packaging samples. Get started with your new package design!

Get StartedOptimize your
packaging now

20 Alternate Package Design Options

Explore our gallery of some of the more unique options created and reviewed during the development process.

Package Design Consultants - Johnsonville

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E-Commerce

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