At BoldtSmith Packaging, we compile and review customer feedback in order to always exceed expectations. Several customers stated it would be helpful if BoldtSmith Packaging could not only create optimized packaging designs and samples for current and new product but also design the graphics and branding. Due to this growing need, our team has expanded to include Ray Andrew as our Creative Director. Ray is a talented designer and creative thinker, but more importantly he is able to marry those skills with practical business insights. This combination allows BoldtSmith to consistently deliver work to our customers that produces real in-market results, and develop strong strategic business partnerships. Previously a partner in one of Wisconsin’s largest marketing firms, Ray’s experience across a wide variety of products and brands have resulted in numerous packaging and advertising awards, and we are pleased to add this depth to the BoldtSmith team.
- National Hardware Show Awards
- National Hardware Show, Best In Show: Retail Packaging
- National Hardware Show, Gold Award: Retail Packaging
- American Advertising Federation Gold awards 2019:
- Package Design, Campaign
- Package Design, Single Unit
- Brand Identity/Logo Design
- B2B Website Design
- American Advertising Federation Gold awards 2018 & prior:
- Sales Promotion, Packaging Campaign
- Best Overall Website Design
- Integrated Advertising Campaign
- Collateral Material, Poster Campaign
- Business/Trade Publication
- Advertising Campaign
- Still Photography, Color
Awards are great, but even more importantly is consistently delivering solid results for our clients. New product introductions don’t stop with a blank box, bottle or an empty display panel. You need to promote your product with cohesive messaging, as well as a beautiful and functional design that attracts attention, engages and informs the customer and leads to repeat sales.
BoldtSmith’s collaborative team is here to support your ongoing needs in the highly competitive retail environment. From a stand-out logo design to a full line of package design graphics and/or brand identity, we’ve got you covered
First impressions are everything. A great looking package can communicate your story quickly and memorably via the unique use of colors, typography and photography or illustration on quality materials. We can provide the expertise to develop a customized packaging solution from scratch or breathe new style into an existing design. A well-engineered and attractive package is a long-term investment in selling your product, enhancing your market credibility and growing your business.
Meeting with a retailer for a product line review? BoldtSmith Packaging can quickly create the graphics and printed packaging samples for the line review.
Branding is the foundational strategy for becoming known to consumers and establishing a relationship of trust and loyalty to your product.
By asking the right questions, BoldtSmith works with you to develop a unique profile for positive communication that can be extended across lines of products, POS displays and shipping materials.
We’ll help you set a uniform standard and provide a Style Guide for the visual elements that mark your individual product: logo, colors, fonts, sizing, etc. This will ensure that all materials present a consistent and recognizable image of your Brand to stay connected with your target audience.